DATA SOURCES

Google Analytics

Monitor web traffic trends and evaluate campaign success with a real-time Google Analytics dashboard from AppInsights.

connector-googleanalytics-colorlogo.png#

AppInsights lets you harness the full power of your Google Analytics account.  Rather than having to rely on a default Google Analytics dashboard or templated reports, AppInsights lets you decide which KPIs are most relevant to your web traffic goals so you can monitor them accordingly.  Track visitor stats alongside conversions, funnel completions vs. eCommerce revenue, or retrieve custom Google Analytics KPIs using queries hosted within the AppInsights platform.

What can I accomplish with a Google Analytics dashboard?

  • Identify the success of content marketing or PPC campaigns with live leaderboards that rank your most productive traffic sources
  • Create unique filters that monitor new visitors, bounce rates, and total abandons for individual pages so you understand the strengths and weaknesses in your web strategy
  • Use a suite of eCommerce widgets to track transactions, units sold, and total revenue across tracked pages
  • Use custom widgets to track tags, funnel segments, or other metrics that are unique to your Google Analytics account

WIDGETS

google-analytics-integration-1.png#asset

google-analytics-integration-2.png#asset

google-analytics-integration-3.png#asset

METRICS

Top Traffic Sources by Visits

Average Time on Site

Pageviews By Source

Goal Completions

Revenue Per Transaction

Unique Purchases

Custom Numerical Metric

And More…

Find out how easy it is to gather and understand your most important metrics when you sign up for a free AppInsights trial.